About SPRG

Strategic Public Relations Sdn Bhd (SPRG Malaysia) is a member of Hongkong based Strategic Public Relations Group – and the latest addition to its network.

We offer a wide range of communication services to local as well as multinational companies, organizations, institutions and NGO’s.

Our enthusiastic team of professional consultants specializes in corporate PR as well as consumer and premium brand marketing and communications and has developed and implemented successful communication programmes for a wide range of multi-national as well as local brands.

We are committed to ‘Smart Communication’ which includes continuous learning about and involvement with a variety of new or evolving areas such as

*the world of ‘digital’, ‘new’ or ‘social’ media – we think we need to be a part of it if we want to learn how to make best use of it for ourselves and our clients. Hence we have created our own blog or weblog. We’re also working on an exciting client project – an online forum on wireless communication which was created together with a media partner.

* the mandate of Corporate Social Responsibility - we want to walk the talk and decided to get more actvitely involved in driving the CSR agenda in Malaysia as well as communication about local CSR initiatives and we support the EUMCCI’s efforts in this area.

* the challenges of competing financial markets and products– requiring dedicated financial communication skills - learning from the experts within our group and from connecting with the local financial community, we are in the process of building local capabilities to support companies and organizations in their efforts to communicate with shareholders and investors. We are starting by identifying the unique characteristics of the Malaysian market as well as special areas of focus that we think can translate into business opportunities.

* the quest for better communication through improving standards and sharing knowledge - we subscribe to lifelong learning and training as well as to sharing or knowledge with other through customized coaching and Communication related workshops (PR101 for in-house PR teams, spokesperson coaching, messaging training, brand/corporate positioning workshops…)


For more info, visit the Group’s website at www.sprg.asia/malaysia